As a Burner, you would think that I would love the Xmas season.
It’s the time of year when normally modest streets turn into suburban Esplanades – with glowing plastic reindeer and gaudy strings of lights everywhere.
We even have a obsessive cultural focus on Gifting during the holidays.
Far surpassing eggnog, mistletoe or jingle bells, the importance of gift giving dominates the Xmas season.
This makes sense because the entire economy depends on end-of-the-year spending. The Dow Jones could care less about the rise and fall of snowmen or the number of carols sang per capita.
But a cultural frenzy of spending? That is important. And the barrage of lights, music, and advertising are all going to make sure you don’t forget.
This seems like it should be a good thing. Gifting is one of the 10 Principles – so wouldn’t a cultural focus on gift giving be a good thing?
Unfortunately, there is something about Gifting that has been lost in our modern practice of holiday cheer.
Let’s review what a gift is. (more…)